To coincide with the soft-launch of our new website we held an intimate VIP event and invited a small group of people from our VIP facebook members group to come along and enjoy some fizz, nibbles and of course to provide some essential shopping experience feedback.
The event was a great success, everyone left having placed an order for some discounted JOY jewellery and the evening helped to highlight the parts of the website that were 100% perfect and also alerted our attention to things that we could improve.
Website testing and evaluation aside, the event was a delight in its own right and allowed us to interact on a different level with our customers and gain some really valuable insight. We are an online business and speaking to our customers on a one to one basis is something that we have identified as hugely beneficial. With this in mind, we will be looking at hosting similar shopping/experiential events throughout the year.
If you are interested in attending future events and/or providing feedback please make sure you join our FACEBOOK MEMBERS GROUP. By joining you will also access some extra special member benefits! 💕